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How to set up the Airship connector in Zonal Loyalty
How to set up the Airship connector in Zonal Loyalty

If you use Zonal's loyalty platform, here is how to connect it to Airship

Georgina Doyle avatar
Written by Georgina Doyle
Updated over a week ago

Switching on the Zonal Loyalty / Airship connector means that your loyalty customer data and card data will be automatically sent to your Airship database each day.

Getting started

To get started, provide confirmation in writing to your Zonal Account Manager that your data can be shared with Airship, requesting that Zonal send access details to Airship.

After confirmation has been provided, Zonal will provide Airship with access to your data. Airship will then configure your account to automatically retrieve data from Zonal on a daily basis.

What data is sent to Airship?

  • Contact title

  • Contact first name

  • Contact last name

  • Contact address

  • Contact city

  • Contact post code

  • Contact country

  • Contact date of birth

  • Contact membership number

  • Contact favourite location (home location)

  • Contact Zonal GUID

  • Contact email address

  • Contact mobile number

  • Contact email opt in status

The following information is collected about the card and its usage, which is then associated back to the contact record in Airship:

  • Life spend

  • 7 day spend

  • 30 day spend

  • 90 day spend

  • Life visits

  • 7 day visits

  • 30 day visits

  • 90 day visits

  • 12 month visits

  • Last visited date/time

  • Card number

  • Card last modified date

  • Expiry amount

  • Expiry date

  • Points balance

  • Visits balance

  • Total spend

  • Total spend last modified date

  • Points balance last modified date

  • Visits balance last modified date

This data contributes to PoP (proof of presence).

Expiry Points

The expiry points file is optional via Zonal. If the extracts are switched on, then we will consume the file and update the contacts expiry points. The way we do this is by;

  • In the expiry file, it will tell us every card which has expiring points in the next 30 days, and how many points / what date they expire

  • We look for all cards with an expiry date in 30 days times (not between now and 30 days, expires on 30 days), and send the next expiry date and amount into airship

    • This means if I have 30 points expiring in 30 days, and 10 points expiring in 5 days. The process will pick me up (because I have 30 expiring in 30 days) - but it will look for my next amount of expiry points (10) and the next expiry date (+5 days)

  • Expiry points will be added to the UDF defined in the config, and against the card (although we cant surface the card details in Airship)

  • If a customer comes in and uses their card, this will update the 'next expiry points' to the next expiry amount / date

View your data in Airship

Once the connector is enabled, you will be able to see data flowing into your Airship account, by navigating to Folders & Groups.

To access your Contact Folders in Airship, scroll down to “Audiences” in the main menu and select “Folders & Groups”.

You’ll be able to select your Zonal Loyalty Group to see contacts within that Group that have been added via the Zonal Loyalty connector. Contacts are added into groups based on their Scheme - So if you have multiple schemes running, they will be seperated.

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