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Quick overview on Insights, Segments, and Database

New things, exciting thing, navigation things. Read here to find out.

Written by Stephen Evans

When you log into Airship next week you'll notice some exciting changes! πŸ₯³

Read on to find out what's ✨ new ✨ and what's just been πŸ” re-jigged πŸ”


Insights ✨

At the top of the sidebar, sitting just below Ask Airship, you'll now find Insights.

Click it and you'll see three options:

✨ Performance - this is brand new! Head here for better reporting and a fresh way to track what matters to your business. Find out more about Performance here and how to create metrics for all sorts of insights 🀩

πŸ” Dashboard (classic) - this used to be called 'Overview'. But nothing has changed here, it's just moved and changed name. This is your usual home for:

πŸ” Reports - also just moved. You'll find all your reports here as normal, now tucked neatly under Insights.


Segments ✨

This one is new, and it's a big one!

If you've used Airship for a while, you might know PoP segments, Audiences, or Groups. Segments replaces all of these with one simpler, smarter concept.

The old tools gave you a fixed set of categories to choose from. Segments let you describe any group of guests in your own words, and Airship builds it for you.


Database πŸ”

This one is simple - we've just renamed Audiences to Database. Everything inside is exactly the same, the new name just makes it a bit clearer what you'll find there.


Any questions? Reach to to success@airship.co.uk - we're happy to help 😊

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